There are now 60 cases of Norovirus that are being linked to a Chipotle restaruant in northern VA. The health department stated that one patron has tested positive, but it there is still insufficient evidence to identify the source. The restaurant was closed for a day, but reopened on the 20th of July, after being closed for a day.
The outbreak was initially posted on a non-regulatory website on the 18th.. According to an
article on CNBC, "So far eight cases between July 14 and July 17 were reported to
iwaspoisoned.com, a website that allows users to report when they get sick after eating at a restaurant. Business Insider was alerted to the issues at the restaurant by the site, and
then published a story." Immediately, this news hit the major mass news media outlets including the Wall Street Journal and NY Times.
With that, the stock price dropped by 5%. Stock prices continued to slide, and with a release of a
rat video (which was really mice) on the internet did not help. The stock has dropped a whopping $40 per share in the last five days.
Just goes to show how hard it is to recover once a bad reputation is developed.
Loudoun County Health Dept.
https://www.loudoun.gov/CivicAlerts.aspx?AID=3974
Posted on: July 20, 2017
Health Department Updates Investigation of Reports of Illness at Chipotle Mexican Grill in Sterling