NY Firm Recalls Ice Cream for Undeclared Peanut After Mocked-up Case Enters Commerce

Van Leeuwen Ice Cream of Brooklyn, NY is voluntarily recalling its Vegan Pumpkin Cinnamon Roll Lot 24V094 pints sold at the 81 Bergen Street Brooklyn, NY location. These pints contain an undeclared allergen, peanuts.  The recall was initiated after it was discovered that 8 pints containing the peanut allergen were distributed in packaging that did not reveal the presence of peanuts. 4 pints have been recovered to date, leaving 4 pints remaining out in distribution. Subsequent investigation identified the problem was caused by a mock case sample which accidentally entered the distribution channel.

So how can this happen? A likely scenario - the company had developed the new packaging for Vegan Pumpkin Cinnamon Roll and decided to fill it with whatever was running that day to see what the packaging looked like full / try out the new packaging on the filler / etc.  So the containers were filled with peanut ice cream, but it was not destroyed after the trial.  Rather, this mock case made its way to the warehouse and was subsequently distributed.

https://www.fda.gov/safety/recalls-market-withdrawals-safety-alerts/van-leeuwen-ice-cream-issues-allergy-alert-undeclared-peanuts-vegan-pumpkin-cinnamon-roll-non-dairy
Van Leeuwen Ice Cream Issues Allergy Alert on Undeclared Peanuts in Vegan Pumpkin Cinnamon Roll Non-Dairy Frozen Dessert
Summary
Company Announcement Date:  July 30, 2024
FDA Publish Date:  July 30, 2024
Product Type:  Food & Beverages
Reason for Announcement:  Undeclared Peanut Allergen
Company Name:  Van Leeuwen Ice Cream
Brand Name:  Van Leeuwen
Product Description:  Vegan Pumpkin Cinnamon Roll Non Dairy Frozen Dessert

Company Announcement

NOTICE TO CUSTOMERS – Van Leeuwen Ice Cream of Brooklyn, NY is voluntarily recalling its Vegan Pumpkin Cinnamon Roll Lot 24V094 pints sold at the 81 Bergen Street Brooklyn, NY location. These pints contain an undeclared allergen, peanuts. People who have an allergy or severe sensitivity to peanuts run the risk of serious or life-threatening allergic reaction if they consume these products.

The recall is limited to 4 pints of the following product:

Name of product: Vegan Pumpkin Cinnamon Roll
Container size: 14 oz
Lot no.: 24V094 Located on the bottom of the package
Product UPC: 850005872375
Best by date: 04/03/2026 (April 3, 2026) Located on the bottom of the package

This recall does not apply to any other lot number or varieties of Van Leeuwen Ice Cream products. One adverse reaction has been reported to date.

The recall was initiated after it was discovered that 8 pints containing the peanut allergen were distributed in packaging that did not reveal the presence of peanuts. 4 pints have been recovered to date, leaving 4 pints remaining out in distribution. Subsequent investigation identified the problem was caused by a mock case sample which accidentally entered the distribution channel.