Over the past few years, food companies, specifically meat and poultry processors, have issued a large number of recalls related to foreign objects. Now USDA is issuing guidelines for food companies to respond more aggressively with foreign material complaints. The USDA wants "food makers to start internal investigations when they receive customer complaints and to notify the government within 24 hours if contaminated products are in the marketplace".
Are foreign material issues an increasing issue? I would argue that it is not. Certainly the visibility of these issues is new. Within the past few years, the Reportable Food Registry and Consumer Complaint portals were introduced and the use has increased. So while in the past, consumer complaints for foreign materials were received by companies and handled internally without much federal intervention. Recalls were issued for serious foreign material issues. What has changed isn't as much there are more foreign material issues, but USDA is paying close attention. And much of this started as consumers were able to complain directly to USDA, and with that, inspectors began paying more attention to foreign material issues. As issues were seen within the complaint records, more recalls were issued.
Is a more aggressive response prudent? Not being involved directly in these investigations, it is difficult to know exactly. From the recall notices, it appears that many recalls are issued after one complaint. But what did the investigation show? It is important that complaints are well investigated before wasting resources on a recall. I have seen where complaints were made by consumers in order to get a replacement product (free product). There were other cases where the consumer improperly cut the package with a part of that package unknowingly falling into the product only to be viewed by the consumer as a foreign object. People have assumed the food was a source of a foreign object when that food was used in a recipe.
Perhaps some of us come from a different era that when we found a piece of plastic in a food item, we accepted that as 'something that can happen', and threw the piece of plastic out. Not saying that is right and that food companies should do a better job, but if no injury than no foul.
We are already seeing people pay less heed to recalls. As we add more and more recalls to the weekly list, it is bound to increase the consumer ambivalence. So at the very least, time should be allowed for an investigation and companies should be allowed input on the determination of whether the recall is necessitated. In the end, they will pay for the real issues.
https://www.nbcnews.com/health/health-news/new-food-safety-guidelines-expected-after-spike-meat-poultry-recalls-n979161
New food safety guidelines expected after spike in meat and poultry recalls
More food prepared by machines contributes to more parts breaking off and contaminating food, consumer advocates say.
March 4, 2019, 5:53 PM EST
By Reuters